Live cohort returns May 4th. Limited seats. We build your YouTube strategy together. Enrollment closes in:

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What Used to Bring You Clients & Sales

Doesn’tWork ANYMORE.

Only YouTube Drives Real Buyers Now.

Your marketing used to work. Now it doesn't. And posting more isn't going to fix it.

YouTube is the only platform where one video a week can replace everything that stopped working — and AI tools like ChatGPT are already recommending YouTube creators to your buyers. They're not recommending Instagram posts.

What Used to Bring You Clients & Sales

Doesn’t Work ANYMORE.

Only YouTube Drives Real Buyers Now.

Your marketing used to work. Now it doesn't. And posting more isn't going to fix it.

Does This Sound Like You?

You’re doing everything that used to work —
but suddenly, none of it is working anymore.
Your sales are down.
Your email list has stalled. Your launches aren’t hitting like they used to.
You’re posting constantly, trying every platform, following every strategy…
and still watching your engagement shrink and your revenue plateau (or worst case… decline).
You have the expertise. You’ve had the results. You’ve sold your courses & programs before.
But right now? It feels like your entire funnel has flatlined.

Listen to me - you’re not the only one — and it’s not your fault.

It's not you...

The Entire Internet Changed

The strategies you used to rely on didn’t just slow down…
they stopped working because the online world isn’t the same.
AI is replacing Google.
Your buyers ask Chat GPT before they ask you.
Short-form content is noise now— everyone is posting, nobody's buying.
Email list growth slowed because people don’t opt in like they used to.
Launch conversions dropped because buyers need more trust than ever.
You didn't STOP working —
The internet just stopped rewarding what you were doing.

And Here’s the Part

No One Is Saying Out Loud…

You don’t need

more strategies.

You don’t need

more platforms

And you definitely don’t

need to post more.

Your business isn’t slowing because you’re “inconsistent.”

It's slowing because Instagram, Facebook, and TikTok physically cannot build the kind of trust that makes someone pull out their credit card.

They never could.

It just didn't matter when competition was lower.

And that’s why everything you’re doing still feels… flat.

Which is exactly why YouTube is the answer.

Here's what YouTube does that nothing else can:

Your video from three weeks ago... its still getting views right now. When's the last time an Instagram post did that

Your buyer can binge five of your videos in one sitting and feel like she already knows you. That takes months on Instagram. YouTube does it in 40 minutes.

And here's the part that should terrify you if you're NOT on YouTube: AI tools like ChatGPT and Perplexity are recommending YouTube videos to people searching for what you teach. They will never recommend your Instagram carousel. They literally can't see it.

One weekly YouTube video can do more for your business than posting daily on every other platform combined.

This is why YouTube is the answer if you want:

predictable leads

predictable sales

predictable visibility

and an audience that grows without you burning out

One weekly YouTube video can do more for your business than posting daily on every other platform combined.

This is why YouTube is the answer if you want:

predictable leads

predictable sales

predictable visibility

and an audience that grows without you burning out

But before you think…

“YouTube sounds great, but I need sales NOW.”

“YouTube sounds amazing, but I don’t have time for it right now.”

“YouTube is a long game — I’ll get to it later.”

Let me be very clear:

YouTube only feels slow when you use it like an influencer.

When you use it like a business owner, with a system built for sales — YouTube can work immediately.

Your buyers are already searching on YouTube. They’re already problem-aware. They’re ready to invest.

You need to be the person who shows them YOUR solution to their problem! You don’t need months of momentum. You need the right framework to make this happen fast.

That framework is

the YouTube Playlist Funnel™

It’s the system I developed and teach inside The YouTube Coaching Experience — and it’s the reason my clients make sales from low subscriber channels and just a few views on videos.

How You’ll Build a YouTube System That Brings You Predictable Sales

Without Needing to Post Daily

A proven system built specifically for business owners, not influencers

inside a Mastermind with one on one implementation support!

The YouTube Coaching Experience Mastermind is unique in that its a hybrid program.

You get the trainings, templates, and AI tools you need to build a Playlist Funnel

with high touch coaching from me!

Curriculum Breakdown

STEP 1:

Your Foundation

"You don’t need more followers — you need the right viewers."

Your offer, your Expert Esther, your three ready-to-buy problems, your channel promise, and your niche neighbor analysis. Everything the rest of the program is built on. You leave this module knowing exactly who you're talking to and what content will make them buy.

OUTCOME: You stop creating random content and start making videos your ideal buyer can’t scroll past.

STEP 2:

Your Playlist Funnel™

"One bingeable playlist that moves viewers from stranger → buyer."

Turn one problem into a 5-video playlist using YouTube Search and VidIQ — no keyword spreadsheets, no 5-hour research sessions. The old process took 3-5 hours. The new one takes 30 minutes.

OUTCOME: A public-facing funnel your buyers binge in one sitting — and buy from.

STEP 3:

Titles, Thumbnails & Scripts

"Because views don’t matter if no one buys."

Six title angle frameworks. A/B thumbnail testing. The Video Game Plan with story anchors and bridge phrases. A hook-writing system. And the Video 5 framework — how to invite viewers to your offer without pitching, without pressure, without breaking the trust you just built.

OUTCOME: Videos that actually convert — even with tiny view counts.

STEP 4:

Publish, Promote & Track

"Strategy replaces guesswork — and consistency becomes easy."

Full upload walkthrough. Playlist creation as a landing page. Pinned comment CTA strategy. Timestamps for discoverability. Email-to-publish synchronization. An 18-item pre-publish checklist so nothing gets missed.

OUTCOME: A repeatable YouTube system that grows your audience and your revenue — on autopilot.

STEP 5:

Read Your Data

"Don't waste time on what's not working."

Personal baseline tracking at 24 hours, 48 hours, and 7 days. Retention graph diagnosis. CTR diagnostics. The Decision Tree — a simple yes/no framework so you always know what to fix and when to leave it alone. No more analytics spiraling. Get the most out of every single video you post!

OUTCOME: You know exactly what's working, what to fix, and when to leave it alone. No more guessing

This Is the Step-by-Step YouTube System That Makes Daily Sales Possible—Without the Guesswork.

Hundreds of course creators, coaches, and service providers have used this exact system to turn their YouTube channel into a high-converting sales engine—without wasting time on trial and error, and without relying on viral videos or a massive audience.

No more wondering what to post.

No more “why isn’t this working?”

No more content that doesn’t convert.

You bring your offer—I’ll bring the framework, the support, and the strategy to turn your channel into a daily lead + sales machine.

Belle generated $152K in 5 months

with fewer than 200 subscribers.

Belle Tozer

Belle had spent a decade grinding on Instagram—posting reels daily, getting only a handful of likes, and completely exhausting her warm audience. Her 1:1 calendar was full, but her programs weren’t selling, and she couldn’t grow no matter how hard she tried.

After switching to YouTube and building her first Playlist Funnel™, every thing changed. In just five months, Belle made $152,000 from only 16 videos—including one video with just 19 views that produced $15K on its own. She even stepped away for three weeks and still brought in $16K without posting.

YouTube finally gave her access to a new audience, predictable sales, and a structure that works even when she’s offline. With the coaching, accountability, and step-by-step system, Belle was able to stop chasing viral moments and start building a business that compounds.

Grew from 0 to 11,500 subscribers & 375,000 views in 90 days

KATY WELLS

Katy came in tired of the Instagram hamster wheel and ready for a platform that rewarded quality over quantity.

Within her first 90 days:

11,500 new subscribers
375,000 views
Massive growth in her low-ticket product sales
A system that now fuels her podcast, newsletter, and Instagram effortlessly

“YouTube is giving me MORE time and MORE sales — it’s the most strategic thing I’ve ever done for my business.”

I'm not chasing vanity metrics. YouTube filled my groups, gave me my best month ever, and brought in the exact clients I want to work with.”

Mallory filled 3 teen therapy groups

and had her best month ever

from a tiny YouTube channel

Mallory filled 3 teen therapy groups and had her best month ever from a tiny YouTube channel

MALLORY GRIMSTEY, LCSW

Mallory started YouTube with fewer than 100 subscribers and no expectations. But within weeks of implementing the strategy, everything changed.

Parents and teens began saying, “I found you on YouTube.” “Your videos helped me so much—I want to work with you.”

Her inquiries became aligned. Her caseload filled. And within months, she had to expand from 1 therapy group to 3 to meet demand.

Then came the surprise: August—typically her slowest month—became her highest-earning month ever, all because of YouTube traffic.

The visibility also gave her the confidence (and financial cushion) to hire a video editor, launch new offers, and package her resources into paid workshops—something she says she never could’ve done without understanding the real ROI behind her videos.

YouTube didn’t just grow her platform… It built a predictable client pipeline for a local, service-based business already operating at max capacity.

I'm not chasing vanity metrics. YouTube filled my groups, gave me my best month ever, and brought in the exact clients I want to work with.”

Ashlyn built authority, community, and consistent sales—even as the “most unlikely YouTuber”

ashlyn carter

Ashlyn is a copywriter by trade… a writer who never saw herself on video. But after researching the data, studying SEO, and realizing how quickly video accelerates trust, she knew she’d regret not getting on YouTube.

Three years later? Her YouTube channel is one of the most powerful engines in her business.

Clients repeatedly reach out saying: “If this is what you give away for free, I want the paid thing.” “I binge-watched everything—can I just take your course?”

Her videos continue working even when she can’t. They bring in agency leads, course buyers, and a deeply loyal community she never expected to build. And the best part? She didn’t need perfect lighting, flawless delivery, or a “YouTuber personality” to do it.

YouTube has helped her show up as the fullest version of Ashlyn—build authority, accelerate the know-like-trust factor, and grow a niche audience that actually buys.

Oh… and the AdSense check each month doesn’t hurt either.

I’m the most unlikely YouTuber—but the ROI and authority it built? I would’ve regretted it forever if I didn’t do it.”

You Don't Have To Build Your

YouTube Sales System alone —

There Are Two Ways to Build Your YouTube Sales System inside YTCE —

Wouldn't it be nice to have a YouTube strategist on your team?

That's exactly what joining this program does!

When you join the YouTube Coaching Experience you get direct access to me to answer all your questions

and review your work.

The Support You Receive In The Mastermind

If You're A business owner who's already sold their offer but wants To Make saleS from YouTube...

The Complete YouTube Sales System

Everything you need to go from "I don't know what to post" to a YouTube sales system that generates leads and sales every week.

The Strategy

The Playlist Funnel™ Curriculum (7 Modules, 33 Lessons)

The complete step-by-step system: foundation, content strategy, titles and scripts, publishing, analytics, scaling to three playlists, and feeder videos for growth. Every lesson rebuilt from scratch in 2026.

Ready-to-Buy Viewer™ Framework

Stop creating content for everyone. Learn how to build every video for the person who's 24 hours from purchasing.

The Three-Problem Playlist Builder

Three problems your buyer has before she buys. Three playlists. Fifteen videos. Three doors into your offer. That's the complete system.

Video Game Plan™ Script System

The one-page document you glance at while filming. Hook, story anchors, bridge phrases, outro, CTA — all mapped before you sit down in front of the camera.

The Video 5 Simple Invitation Framework

How to invite viewers to your offer without pitching, without pressure, and without breaking the trust you spent four videos building.

The AI Tool Kit

Offer Check — Validates your offer before you build around it.

Viewer Check — Confirms you're targeting Expert Esther, not Beginner Betty.

Niche Neighbor Analysis — Studies what your buyer already clicks on.

Niche Gap Finder — Spots the holes nobody else is filling.

Playlist Research — Maps your 5 video topics to the buyer journey in 30 minutes.

Title Builder — Generates click-worthy titles using six angle frameworks.

Thumbnail Concept Generator — Designs concepts with A/B test options.

Hook Writer — Word-for-word opening hooks that earn the next 10 minutes.

Script Builder — Structures your videos with story anchors and bridge phrases.

Video 5 Capstone Script — Builds your sales video the calm way.

Publish Optimizer — Gets every field dialed before you hit publish.

Video Performance Analyzer — Diagnoses any video against YOUR baseline.

Video Promotion Package — Builds your email + social strategy for each video.

Playlist Funnel Audit — Checks if your 5 videos work as a system.

Channel Growth Analyzer — Big-picture strategy for your whole channel.

Feeder Video Generator — Finds broader topics that feed your playlists.

Channel Setup Optimizer — Makes sure your channel looks credible before traffic arrives.

(all created as Custom GPTs and Claude Skills!)

Client Resources

Master Student Workbook — One tab per module. Fill in as you go. Every field from every lesson in one place.

30-Day, 60-Day & 90-Day Implementation Planners — Pick your pace. Every planner maps exactly which lesson to complete each day.

Analytics Tracker — Track impressions, CTR, and views at 24 hours, 48 hours, and 7 days. Your personal baseline emerges automatically.

Decision Tree — A simple yes/no framework so you always know what to fix and when to leave it alone.

18-Item Pre-Publish Checklist — Run through this before every video. Nothing gets missed.

Title & Thumbnail Swipe File — Build your personal inspiration library over time.

Video Game Plan Template — One printable page per video with everything you need to film.

Troubleshooting Guide — The 17 most common stuck points and exactly what to do about each one.

"What Done Looks Like" Reference — Side-by-side examples of not-done vs. done so you never wonder if your work is good enough.

Coaching & Support

Unlimited Personalized Audits — Get my feedback on your scripts, titles, thumbnails, funnels, and offers. My eyes on your work.

Unlimited Slack Access to Me — Ask questions as they come up. No waiting, no guessing.

Weekly Live Coaching Calls — Direct answers and strategy clarity. Hear what others a few steps ahead of you are working on.

Monthly Business Growth Sessions — We talk beyond YouTube making sure to connect your channel to sales, offers, launches, and revenue goals.

Quarterly Planning Sessions — Analyze the last 90 days and plan the next 90 with real data.

Slack Community — Connect with other advanced business owners going through the same things you are.

AI Coach Trena — A custom-trained coaching AI built from hundreds of hours of my audits, calls, and frameworks. Available 24/7 when I'm not.

12 Month Program

PAY IN FULL: $5000

or 6 payments of $999

The YouTube Coaching Experience Turns YouTube Into Your Most Predictable Source of Clients (& sales)

If you want to focus on content that will bring consistent sales, a steady stream of leads, and a marketing system that doesn’t depend on you posting every day, this is the MASTERMIND for you.

There is no other program that shows you how to use YouTube to create a sales system that’s easier, more effective, and more scalable than anything you’ve done before.

You will learn the SYSTEM to making conversion content… not to create content just to create content

SPECIFICALLY HOW TO:

01 Attract buyers who are already searching for your help (they are the ones with credit cards in hand ready to have the solution sold to them)

02 Build a Playlist Funnel™ that sells every week (so you finally get out of the feast and famine mode of launching)

03 Replace daily posting with one strategic weekly video (so you can stop shouting into a black hole of social media content)

04 Stop relying on launches or unpredictable platforms (so you can finally find predictability in your business again)

You’ll create less content — and see more consistent results — because YouTube does the heavy lifting for you.

YouTube content is the BEST type of content for your audience because Video Builds Real Trust

Because of AI your audience is more skeptical of people than ANY before.

Your clients want depth, connection, and confidence before they buy from anyone today.

YouTube gives them all three.

In the YouTube Coaching Experience, you’ll learn how to:

Speak in a way

that converts

Create videos that build real trust fast

Position yourself as the obvious choice in your niche

Your clients get to experience your expertise before they ever pay you —

which means more buyers, better clients, and higher conversions.

Let’s Build Your YouTube Funnel—Join The Mastermind

This Isn’t Just About YouTube

It’s about becoming the business owner who sells with a valid content strategy.

You’ll learn the psychology behind why people buy from YouTube videos.
You’ll learn how to think, plan, and sell in videos.
You’ll learn how to make data-driven decisions that give you control with your content again, not chaos.

When you leave this program, you won’t just have a YouTube system. You’ll have a sales system that supports your business for years.

And You’re Not Doing This Alone...

You Have Me in Your Pocket

Need help with a title? A script? A funnel decision? A thumbnail? A pitch?

I’m right there with you.

Inside the program, you get: direct coaching from me with personalized audits, strategy support and fast adjustments so you can move quickly.

And You’re Not Doing This Alone...

You Have Me in Your Pocket

Need help with a title? A script? A funnel decision? A thumbnail? A pitch?

I’m right there with you.

Inside the program, you get: direct coaching from me (inside the the mastermind level) or my AI Coach Trena personalized audits strategy support fast adjustments so you can move quickly.

The Investment

The YTCE Mastermind

12 Month Program

Pay In Full : $5000

or 6 payments of $999

YouTube finally gave me visibility. I went from struggling to get someone to download a freebie… to getting 15–20 new subscribers a day.

Gina went from 7 likes on Instagram to 1,200 new subscribers + 5 high-ticket clients — in under six months.

gina

Before YouTube, Gina was doing everything “right” on Instagram — carousels, Lives, Bookstagram trends — and still getting seven likes on posts that took hours. Her email list was stuck at 450, and when her speaking events fell through, her entire visibility plan collapsed.

So she went all-in on YouTube.

Her first playlist wasn’t perfect, but it didn’t need to be. Within weeks, her videos were finally reaching ready-to-buy viewers — authors actively searching for help with their manuscripts.

In under six months, YouTube brought her:

1,200 new email subscribers (from a stalled list of 450)
5 high-ticket clients for her book-coaching program
88 low-ticket sales of her story-structure template
Clients returning months later ready to buy — without follow-up

Today, Gina’s group program is full. Her low-ticket product sells daily. And she no longer needs to launch to hit her revenue goals.

All from a channel she started this year.

YouTube finally gave me visibility. I went from struggling to get someone to download a freebie… to getting 15–20 new subscribers a day.

Over 1,000 subscribers — yet sells daily, books clients weekly, and fills programs

alex

Alex does not have a big channel. She doesn’t post daily. She even goes weeks without uploading.

And yet:

She sells her bundle weekly
Her course sells directly from YouTube
She regularly books 1:1 EFT clients
Her membership filled in month 1 →
those clients then upgraded into 1:1 work
She generates sales while traveling internationally for months at a time

I don't have a big channel and that hasn't mattered at all. The buyers who find me are perfect — and they hire me fast.”

You didn’t just teach me YouTube — you taught me how to think like a business owner. That changed everything.”

Grew from 200 subscribers → nearly 200,000 + built a multi–six figure business

hope

Hope started with just 200 subscribers and no traction, despite her broadcasting background. Once she implemented your strategy, YouTube became the cornerstone of her entire business.

Now:

Her channel is about to hit 200,000 subscribers
She brings in 4–500k monthly views
Her email list grew from 200 to 10,000 subscribers
She and her husband retired from their traditional jobs
Her business now generates six figures every year
She consistently books brand deals and sponsorships

Went from no audience + starting from scratch → sales from videos with under 20 views.

emily

Emily restarted her business after moving across the country and had zero audience in her new city. Instagram wasn’t growing her business, and she was tired of feeling like she had to be “on” 24/7 just to stay visible.

After joining YTCE and implementing your Playlist Funnel™:

She made sales from a video with fewer than 20 views
A viewer purchased a low-ticket offer and immediately joined her membership
Another video blew up to 20,000 views while she was on vacation — proof that YouTube works even when she’s off

YouTube finally brought me people I would have never found on Instagram. They watched one video and said, ‘You’re exactly who I’ve been looking for.’”

YouTube is night and day. It builds deeper trust, nurtures the right clients, and actually grows my business… Instagram never did that for me."

From burnt out on Instagram → consistent conversions + brand deals from YouTube

christine G.

Christine tried everything on Instagram — Reels, posts, daily content — but nothing moved the needle. She was exhausted, overwhelmed, and felt like she was “spinning her wheels” for content that vanished in 24 hours.

Inside YTCE, she rebuilt her strategy to focus on what buyers actually respond to: long-form trust-building content.

Now:

She’s fully off Instagram
She attracts higher-quality clients through YouTube
She repurposes ONE weekly video into simple IG content if she wants to
She began landing 5 figure brand partnerships and paid sponsorships
YouTube has become her most consistent and predictable platform

YOUR FIRST 30 DAYS

in the program

We’ll be together for a full year —

but let’s talk about what you’ll accomplish in your very first month

(whether you decide to join the Mastermind level or work with AI Coach Trena).

**You won’t be doing this alone…**

You have Built-in Support Throughout With:

01.

Build your 30-Day YouTube Action Plan

using my guided process to define your Ready-to-Buy Viewer, choose your offer pathway, and clarify the exact problem your YouTube funnel will solve.

02.

Submit your plan for review

& get personalized feedback from me on your strategy, angles, keywords, and video roadmap, so you know you’re building the right funnel from day one... Or use your one on one call and we can chat about it on a call.

03.

Research and finalize your Playlist Funnel™

Find topics with YouTube search + VidIQ gap analysis, giving you the exact titles, searches, and questions your buyers are already looking for on YouTube.

04.

Write your first 1–2 videos

using my Video Game Plan system with story anchors and bridge phrases, ensuring your hooks, video structure, and messaging attract the right people and move them closer to buying.

05.

Design your click-winning titles + thumbnails

with my fast-feedback loop so you don’t waste time creating videos no one clicks on.

06.

Film your first batch of videos (or at least your first!)

using simple, confidence-boosting systems that eliminate perfectionism and get you publishing immediately.

07.

Upload & optimize your videos

and get your analytics dashboard set up so you know exactly what to track and how to make smart decisions going forward.

08.

Walk away with your complete 5-video Playlist Funnel™

mapped, written, or filmed — and already beginning to work for you.

That’s your first month. Imagine what the next eleven can do.

What if your YouTube channel created results like this?

Let’s build your YouTube sales team!

Results like these aren’t happening from weekly Instagram posts. They’re happening because these business owners finally had a strategic YouTube sales funnel.

100+ monthly email subscribers, £6k launches, and authority in a medical niche

christine j.

Before YTCE, Christine was drowning in daily content — Reels that took hours to make, pressure to constantly come up with new ideas, and no clear data about what was actually working.

After implementing our YouTube framework:

She now adds ~100 new email subscribers every month
She consistently funnels viewers into her membership
YouTube elevated her authority so much that orthopedic surgeons and medical pros began reaching out to collaborate
One of her videos sparked a £6,000 launch
She finally has clarity on what content leads directly to sales

YouTube is the first platform where I can see that my work leads to real results. The strategy changed everything.”

It’s shocking how consistent it is now… every week, right on time.”

Went from “spray & pray” videos to consistent weekly sales, even with tiny views.

steve

Before YTCE, Steve had been on YouTube for seven years… but his content wasn’t converting.

Viral videos brought 300,000+ views but zero revenue, readiness was off, and he was posting inconsistently with no real plan.

Inside YTCE, everything shifted. He narrowed his niche, rebuilt his strategy for a Ready-to-Buy viewer, and optimized his sales funnel.

Now?

Steve consistently gets 8+ sales every two weeks to his menopause course (compared to one sale every 30–40 days before) — with views in the hundreds, not thousands.

His sales page conversion rate tripled, and for the first time ever, he has predictable, weekly revenue coming directly from YouTube.

Made her first workshop sale in 24 hours — from a video with just 17 views.

natalie

Natalie was overwhelmed trying to grow on Instagram and felt scattered with no real content strategy. She knew she needed a system — not more content.

After YTCE:

She shifted to one strategic weekly YouTube video
Repurposes 1 YouTube video → 3 Reels easily
Her business finally felt structured instead of chaotic
Her very first video in a new Playlist Funnel™ generated a workshop sale within 24 hours — from only 17 views

My business finally makes sense. One weekly video anchors everything — my list, my sales, my audience. I should’ve done this sooner.

Meet your Coach

Hey, I’m Trena

And if we’re being honest, you’re not here because you “want to start a YouTube channel.”

You’re here because the way you’ve been getting clients isn’t working anymore.

Your sales feel like a freaking roller coaster.

Your content feels like NO ONE sees it.

And you’re ready for a simpler, more sustainable way to grow.

That’s where I come in.

I’ve spent the last decade helping thousands of business owners turn YouTube into a predictable sales engine — not a hobby, not a long game, not another algorithm to fight with.

I built my business during some of the hardest years of online marketing (with little kids at home), and I grew it by doing the opposite of what most people teach:

I stopped posting daily.
I stopped relying on Instagram.
I stopped chasing trends.
And I built a system that sells my offers for me — every single week — from one strategic video.

Along the way, I produced hundreds of client videos, analyzed more data than I thought humanly possible, and created a framework that consistently turns tiny audiences into paying clients.

I’ve seen what works. I’ve seen what doesn’t.

And I’ve built a repeatable YouTube strategy that gets results without draining your time or hijacking your life.

If you’re looking for

a coach who will:

tell you

exactly what to fix and why

help you

make smart decisions fast

simplify

your content strategy

stay ahead of algorithm and AI shifts

show you how to turn YouTube into your most reliable source of sales

…you’re in the right place.

If you’re looking for

a coach who will:

tell you

exactly what to fix and why

help you

make smart decisions fast

simplify

your content strategy

stay ahead of algorithm and AI shifts

show you how to turn YouTube into your most reliable source of sales

…you’re in the right place.

Your biggest challenge right now isn’t effort

— you’re already doing plenty.

It’s direction. And that’s what I’m here to give you. You don’t need to work harder.

You need a system that works for you. Let’s build it together.

I got paid every day for a week—and all of it came from YouTube.

Catara went from YouTube overwhelm to clients + sales every week

catara d.

Before joining YTCE, Catara had a YouTube channel with a handful of posts… and zero traction. She knew video was her strength (she literally creates videos for a living), but the strategy behind YouTube felt confusing and overwhelming.

Within months of joining, everything clicked into place.

She launched her first real series, followed the strategy step-by-step, and watched her channel explode from almost zero to 2,000 subscribers—fast.

More importantly, it started working:

January and February—usually her slowest months—became her highest revenue months ever. She booked 8+ calls straight from YouTube, made sales daily for an entire week, and started landing clients consistently.

YouTube is now her #1 traffic and lead source… and Instagram officially “confuses her” because she doesn’t need it anymore.

I got paid every day for a week—and all of it came from YouTube.

Katherine rebuilt her YouTube strategy—and now dominates her niche keywords.

katherine c.

Katherine had been on YouTube for years… but her most-viewed videos weren’t tied to the offers she actually sold.

Even with multiple videos hitting 50K–100K views, the revenue didn’t match the effort. Inside YTCE, she rebuilt everything from the ground up.

She learned how to structure strategic series, nail her keywords, and create videos designed for buyers—not browsers.

Today, she ranks at the top of search results for nearly every keyword she targets.

Her views are lower (by design)… but the alignment is tighter than ever. The right viewers now find her, join her list, and are primed for her high-end masterclass.

She’s no longer creating “viral maybe” content—she’s building a true, conversion-focused YouTube ecosystem.

Just because a video gets 100,000 views doesn’t mean it makes money. Now, the people watching my videos are the exact people who should be buying my classes.”

We posted consistently for 9 months… but seeing real growth took Trena’s strategy. Within weeks, the results were undeniable.”

Christina turned stagnant weekly content into real revenue—and 148%+ growth in 28 days

CHRISTINa SCALERA / THE CONTRACT SHOP

Christina’s business had been posting weekly YouTube videos for nearly a year… but the results were flat. Views trickled in. Subscribers plateaued. And revenue? Almost nonexistent.

Within weeks of working with Trena’s team, everything shifted.

By tightening intros, refining topics, and analyzing performance the right way, her content started reaching the people actually searching for what she sells—digital product creators and entrepreneurs ready to buy.

In just 28 days:

Impressions jumped 148%
Watch time increased 130%
Subscribers grew 163%

And for the first time ever, purchases from her own YouTube channel started coming in—$300–$350 average order values from viewers finding her through search.

YouTube is now a reliable traffic engine for both of her brands, helping her test content pillars, attract warmer leads, and significantly reduce the amount of content she has to create each month.

Ready to...

TURN ONE WEEKLY VIDEO INTO CONSISTENT CLIENTS?

Ready to...

TURN ONE WEEKLY VIDEO INTO CONSISTENT CLIENTS?

The 30-Day We’re In This Together Promise

I know this is a big decision — and I want you to feel completely confident when you say yes.

That’s why I offer The 30-Day We’re In This Together Promise: If you dive in, do the work, and realize this isn’t for you within the first 30 days, I’ve got your back.

Just show me what you’ve completed so far and hop on a quick call to let me know where things didn’t feel aligned — and I’ll refund your investment.

This isn’t about perfection… it’s about partnership. When you show up, I show up — fully. And I’m committed to making sure you have the support, feedback, and guidance you need to succeed.

Read the full policy here →

FAQ

Frequently Asked Questions

What makes The YouTube Coaching Experience different from other programs?

You get me. Not a support coach. Not a community manager. Me. I review your titles, your thumbnails, your scripts, your analytics. I tell you what to fix and why. And because I cap this program with s specific number of clients, i actually have the bandwidth to do that well. This isn't a course you watch alone. It's coaching with a strategist who knows your channel.

You get me.

How much time will this require each week?

About 3 - 4 hours a week once you're publishing, That includes filming, editing, uploading your 10 minute Monday analytics check. I built this for business owner who work 4 -5 hours a day, 4 days a week. If you're currently spending more than that on Instagram for few results, Youtube is going to feel like a massive upgrade.

I’ve never done YouTube before. Will this work for me?

Yes. Most of my clients had zero YouTube experience when they started. The curriculum assumes you haven't uploaded a video before. I walk you through everything from setting up your channel to reading your analytics. And you have 17 AI tools that do the heavy lifting on titles. scripts, hooks and optimization you're not figuring any of this out alone.

I already have a YouTube channel. Will this still help me?

If you have videos but no sales, this is exactly what you need. Steve had been on YouTube for 7 years... even had videos with 300K+ views... but zero revenue from any of it. After rebuilding his strategy inside YTCE, he went from one sale every 40 days to 8+ sales every two weeks. The framework turns a channel that gets views into a channel that makes money.

What kind of results can I expect, and how long will it take to see them?

Natalie made her first sale in 24 hours from 17 views. Bell made $152K in 5 months from 16 videos. Steven went from one sale every 40 days to 8+ sales every 2 weeks. None of them had big channels. None of them posted daily. They followed the system. Your results depend on your offer, your niche, and whether you actually publish. But if you follow the system and publish one video a week, most clients have their first playlist live within 30 - 60 days.

Will I get direct access to you?

Yes - Unlimited. Slack access for quick questions. Weekly coaching calls for strategy. Unlimited audits where I review your titles, thumbnails, scripts, playlist and analytics. I'm not handing you off to a support coaching. You get me.

What if I don’t have time for YouTube?

You're already spending more time on Instagram for worse results. One video a week. 3 - 4 hours total. And unlike Instagram, that video keeps working next month, next quarter, next year. Alex went on vacation for MONTHS and still made sales. That's the whole point of this system.

How quickly will I see results?

Natalie made a sale from her very first Playlist Funnel video. Within 24 hours. From 17 views. Most clients have their first Playlist Funnel live within 30 - 60 days of joining. That's 5 videos published and working. But the real magic is what happens at month 3... that's when you have data, a rhythm, and a system that's starting to compound.

Do I need a big audience to make this work?

Belle had under 200 subscribers when she made $152K. Alex has just over 1,000 subscribers and sells weekly. Mallory started with fewer than 100 subscribers and still filled three therapy groups. A big audience is not the goal. The right audience is.

What if I’m not tech-savvy?

If you can open Youtube and hit record on your phone, you can do this. I walk you through every step - from setting up your channel to uploading and optimizing. And the 17 AI tools handle the parts most people find overwhelming - writing titles, structuring scripts, figuring out tags. You don't need to be technical. You need to follow the system

What if I don’t have a big team to help me?

Most of my clients are solo. This system is built for one person with a phone and few hours a week. If you have a VA or editor, they're welcome to access the training and learn the system alongside you. But you don't need a team to make this work.

How will this help me make back the investment?

One playlist funnel is 5 videos. Those 5 videos work every single day after you hit publish. Belle's 16 videos generated $152K. That's roughly $9,500 over video in revenue. Your offer doesn't need to be that expensive for the math to work - even a $500 offer sold twice a month from YouTube content more than covers the investment within 90 days. And the videos don't stop working after 90 days.

How do I know if this program is right for me?

This is for you if you have an offer that's solde before, you're tired of marketing that resets every 24 hours, and you want a system where you content keeps working after you publish it. It's not for you if you don't have an offer yet, if you're looking to become a "YouTuber", or if you're not willing to publish one video a week for at least 5 weeks. If you're still unsure, email us at hello@trenalittle.com and we can chat.

How much does it cost?

When you pay in full its just $5000 for 12 months of access to a YouTube strategist! Thats literally less than $14 a day for expert YouTube advice! You can also do the payment plan which is $999 for 6 payments... you do save a little over $900 when you pay in full and get a 60 minute strategy session with me to use anytime during your 12 months.

What if I have more questions?

Email me at hello@trenalittle.com or hit reply to any of my emails. I read every single one and I'll give you a straight answer about whether this is the right fit for where you are right now.

What You’ll Get Inside

YTCE Curriculum Modules

Module 1:

Position Your Channel to Attract Buyers (Not Just Views)

You’ll learn how to

YouTube isn’t just a content platform—it’s a sales engine. This module shows you how to stop creating for “growth,” and start building a channel that attracts leads ready to buy from you.

Position your channel to get discovered by the right audience

Define your Ready-to-Buy Viewer

Set up your channel homepage + video structure for high-value visibility

After this module, you’ll:

✔ Know exactly who you’re talking to—and what content will convert them

✔ Stop guessing what to post and start planning videos that lead to real sales

✔ Finally understand how your channel should function like a funnel

Module 2:

Build Your YouTube Playlist Funnel

Random content doesn’t make sales—

systems do. In this module, you’ll build your own Playlist Funnel that leads viewers from discovery to purchase in a matter of days.

You’ll learn:

How to choose topics that magnetize your ideal client

How to structure your funnel with video sequence psychology

My Profitable Keyword Framework to attract warm, high-quality traffic

After this module, you’ll:

✔ Never struggle with content ideas again

✔ Have a Playlist Funnel that sells your offer 24/7

✔ Know how to leverage YouTube’s algorithm without playing SEO games

Module 3:

Producing Conversion-Ready Videos

You don’t need to spend hours scripting, filming, and editing to create videos that sell. In this module, you’ll learn my high-converting video structure that makes scripting effortless, filming faster, and editing simple.

I’ll show you how to craft attention-grabbing titles & thumbnails, structure your videos for maximum retention, and streamline your workflow so you can batch create content in just a few hours a week.

After Module 3, you’ll:

Cut your content creation time in half—without sacrificing quality

Have a repeatable video system that makes filming easier than ever

Confidently hit “publish” knowing your videos are optimized to sell

After this module, you’ll:

✔ Batch film smarter, not harder

✔ Follow a repeatable video formula that turns views into clients

✔ Show up confidently on camera knowing your video sells

Module 4:

YouTube Analytics—Tracking & Tweaking for Sales

Data doesn’t have to be overwhelming. In this module, you’ll learn exactly which YouTube analytics matter, how to track them, and when to tweak your content for better results.

You’ll set up a simple sales tracking system so you can see which videos drive leads and sales—and double down on what’s working. No more guessing.

After Module 4, you’ll:

Know exactly which videos are driving revenue (so you can create more like them)

Stop overcomplicating analytics and focus on what actually grows your business

Confidently adjust titles, thumbnails, and calls-to-action for higher conversions

After this module, you’ll:

✔ Know which videos drive actual $$ so you can make more of them

✔ Feel confident making data-based decisions, not guesses

✔ Stop wasting time on videos that don’t perform

Module 5:

Turning Views into Sales

Getting views is nice, but getting consistent daily sales from YouTube? That’s the goal. In this final module, you’ll learn how to connect every video to your offer so your content sells for you—without being pushy.

You’ll discover where to place your offers for maximum conversions, how to use YouTube for live launches and webinar or workshop promotions, and how to build an evergreen YouTube sales funnel that works even when you’re not online.

After Module 5, you’ll:

Have a complete YouTube sales system that runs on autopilot

Know exactly how to promote your offers inside your videos—without feeling “salesy”

See daily leads & sales from YouTube without constantly creating new content

After this module, you’ll:

✔ Have a fully mapped YouTube sales funnel running behind the scenes

✔ Know how to make your channel your #1 sales asset

✔ Wake up to leads + sales without being constantly online